Lisa Hutton

Lisa Hutton

Ad Fatigue Kills

If you’ve ever tried to sell a very specific type of aircraft—say a warbird, a turbine Bonanza, or something rare and beautiful like a Stewart 51 Mustang—you may have run into a familiar wall: everyone who might want it already…

How AI Is Transforming Pre-Owned Aircraft Sales

In a world where technology moves faster than a jet at cruise altitude, artificial intelligence (AI) is beginning to reshape the way aircraft—especially pre-owned models—are bought and sold. While AI is making headlines across healthcare, finance, and e-commerce, its quiet…

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